Thursday, June 16, 2005

One-fifth of Web users prefer online news - Nielsen

A Reuters newswire article by Lisa Baertlein, via Yahoo! News:

Nearly one-fifth of Web users who read newspapers now prefer online to offline editions, according to a new study from Internet audience measurement company Nielsen//NetRatings.

The first-time study from Nielsen//NetRatings found that 21 percent of those Web users now primarily use online versions of newspapers, while 72 percent still read print editions.


The remaining 7 percent split their time between online and offline editions. Comparable historic statistics were not available.

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