Monday, October 24, 2005

Motorola iTunes Phone Not Selling Well

Ed Oswald writes in BetaNews:

Cingular is struggling to sell the much-hyped iTunes phone as data indicates return rates are as much a six times higher than launches for other new phones. However, Motorola is determined to fix the marketing issues and make the phone a success, CEO Ed Zander said in an interview with Bloomberg News Service.

News of high return rates is the latest setback for Motorola's ROKR, which received a cool reception at its launch and has been criticized for its non-Apple feel.

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