Fergie's Tech Blog

Sony Insider: DRM is Discredited at Sony

A high-placed source at Sony BMG has emailed me with some interesting information about the ongoing rootkit DRM fiasco. My source says:

Some of the top Sony BMG artists who had XCP placed on their CDs are complaining directly to the label heads, furious that it will hurt their relationship to their fans and their sales as they go into the massively important Christmas season. Add that to rising number of anti-DRM voices within in the company who have been against DRM as only hurting "the people that are doing the right thing and buying our music." This all means that some of the label heads are finally starting to believe that DRM is just bad for business.

Now they are starting to stand up to the corporate leaders who are pushing DRM as the solution to their sliding revenue, particularly Thomas Hesse who notoriously said "Most people don't even know what a rootkit is, so why should they care about it?"

At least of the label heads has threatened never to allow another CD to go out with DRM again.

posted by Fergie @ 11/20/2005 03:17:00 PM