Wednesday, December 14, 2005

PriceGrabber.com Sold to Experion for $485M

This is kind of scary.

Via Red Herring.

Comparison-shopping site PriceGrabber.com, which launched with a $1.5 million-investment, sold Wednesday to credit-rating agency Experian for $485 million.

Founded in 1999, PriceGrabber will join the burgeoning InteractiveSM division of Experian.

The sales price represents more than eight times the premium on PriceGrabber’s projected sales for 2005 of $60 million.

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