Monday, February 27, 2006

TiVo May Test Giving Away Boxes




A Reuters newswire article, via Yahoo! News, reports that:

TiVo Inc., the television recording technology company that is facing increasing competition, on Monday said it is considering giving away TiVo set-top boxes as part of plans to win subscribers.

Chief Executive Tom Rogers said the company, whose name has become synonymous with the ability to pause live television and skip commercials, was close to offering a range of pricing options, including one plan that would include a free set-top box.

More here.

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