Saturday, March 18, 2006

Austin Chic: South by Southwest -- Austin-Powered

As a naturalized Texan and an Austin resident, I already know Austin is ultra-cool, but ya gotta be extra proud when it gets the attention of the rest of the world.

Ann Hornaday writes in The Washington Post:

Austin badges? You bet we need those stinking badges.

Such is the mantra of South by Southwest, this city's 20-year-old music festival and its more recent offshoots, the South by Southwest film and interactive conferences, which have gained international renown as ultra-happening confabs of artists, audiences, journalists and hipster apparatchiks.

Like black-clad swallows returning to a Tex-Mex version of Capistrano, veterans of South by Southwest -- or SXSW, or just "South by," as it's called by the true cognoscenti -- flock every spring to this oasis of pop culture, liberal politics and Shiner Bock beer, soaking up just enough to hold them for another year. But they're not going anywhere without those all-important laminates hanging awkwardly around their necks from bright blue ribbons festooned with the BMI logo.

More here.

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