Fergie's Tech Blog

FTC Fines Kodak Imaging Over Spam Campaign

Via the FTC.

The Federal Trade Commission has charged two Internet marketers with violating the CAN-SPAM Act by failing to offer an opt-out method or honor consumers’ right to opt out of receiving future marketing mailings within 10 days of making the request. One marketer also failed to include a valid physical postal address, which also is required by the CAN-SPAM Act. Settlements with the marketers prohibit future violations of the Act and provide for civil penalties totaling more than $32,000.

The FTC charged that Kodak Imaging Network, formerly Ofoto, Inc., sent a commercial e-mail message to more than two million recipients that failed to contain an opt-out mechanism, failed to disclose in the e-mail message that consumers have the right to opt-out of receiving further mailings, and failed to include a valid physical postal address, as required by law.

The FTC also charged that ICE.com sent more that 6,000 e-mail messages to consumers who had previously requested not to receive future commercial e-mail messages from the company. The stipulated final judgment with ICE.com requires the company to pay $6,500 in civil penalties. The final order also prohibits future violations of the CAN-SPAM Act and includes record-keeping provisions.

posted by Fergie @ 5/12/2006 11:15:00 AM