Fergie's Tech Blog

Political Bloggers Coordinate 'Google Bombs'

A National Journal article by Heather Greenfield, via MSNBC, reports that:

The 2006 campaign is about to be "Google-bombed." Both liberal and conservative bloggers have embarked on plans to manipulate the Google search engine so that negative articles about the candidates they oppose appear near the top, potentially influencing undecided voters.

Liberal bloggers had the idea first. Chris Bowers of MyDD outlined the strategy Sunday. He said the plan involves purchasing "Google AdWords that will place each negative article on the most common searches for each Republican candidate. Simultaneously, I will produce an article on MyDD that embeds that negative article into a hyperlink."

Bowers asked bloggers to help add links, and they spent the next few days compiling negative news articles on Republican candidates in about 50 targeted races.

posted by Fergie @ 10/25/2006 04:09:00 PM