Monday, October 30, 2006

To Big Media, GooTube Is a Threat and a Tool

Yuki Noguchi and Sara Kehaulani Goo write in The Washington Post:

Media companies are of two minds about Internet video-sharing site YouTube, which rocketed to fame by letting users share homemade videos along with copyrighted clips from movies, TV shows and music videos.

They are unsure of whether YouTube is a friend or a foe -- a threat that could siphon off their TV audiences and ad dollars or a powerful promotion machine that could generate buzz for the shows. While users have had virtually unfettered freedom to post and watch whatever clips they want, big media companies are starting to reassert control by seeking removal of some shows.

More here.

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