Friday, November 17, 2006

New Brain Trust Planning Microsoft's Future?

Alan Sipress writes in The Washington Post:

Never before in its 30-year history has Microsoft faced a more pressing need to turn its innovative prowess inward and remake itself. The company that became synonymous with computing for hundreds of millions of users worldwide is confronting an onslaught by rivals bent on stripping away Microsoft's customers by providing cheaper -- or free -- software over the Web.

Microsoft faces a dilemma common to many major corporations, including telephone companies, newspapers and automakers, as they wrestle with how to break loose from their traditional businesses before it's too late. Many have been unable to cannibalize their core operations, remaining intoxicated by the high profits they still provide. But the burden of maintaining the old businesses that made them titans can starve companies of the investment and initiative they need to innovate.

More here.

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