Monday, January 29, 2007

Case Study in What to Do Wrong: TJX Security Breach Aftermath

Scott Bradner is a long-time friend and colleague, and I echo many of his sentiments here:

Late week I wrote about what retailer TJX had done wrong leading up to its recent widely reported security lapse.This week's column is about what TJX has done wrong since the lapse was discovered.

In spite of full-page ads in the Boston Globe and Boston Herald in the last two days, the extent of the security lapse is still not known because TJX has steadfastly refused to provide any concrete information. The lack of information provides fertile ground for speculation -- for example, published reports last week that as many as 30% of all New Englanders may have been impacted.

On Jan. 26, TJX announced it had hired John Gilbert, formerly with Dunkin' Donuts, as chief marketing officer. Maybe he is smart enough to understand that stonewalling is the worst possible reaction to a problem.

More here.

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