Monday, January 22, 2007

'Dear [Blank]: You've Been Breached.'

Dear Valued Customer,

Over these past several years we at [Company Name] have enjoyed providing [service description] to you. As you might have seen on [local, regional, prime time news program] or read in [local, regional, national ... well, everywhere], recently our private database was compromised, and your personal information (including your name, Social Security number, account number, date of birth, address, employment information, mother's maiden name, favorite Stooge) was exposed.

Since the data breach was discovered on [fudged date -- don't let on that it happened eons ago], we have been working around the clock with [heavy-duty security company] and [government entity] as well as [P.R. company specializing in corporate image damage control] to ensure [in a non-legally binding way, of course] that the information you provide to us [at our marketing department's insistence] will never again fall into unscrupulous hands [particularly those of our competitors].

More here.

Props, Dayana Yochim over on Motley Fool.

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