Fergie's Tech Blog

Motorola Boosts TV Tech With Terayon Acquisition

Marguerite Reardon writes on C|Net News:

Motorola said Monday that it will pay $140 million in cash to buy Terayon Communication Systems, a supplier of digital television software and equipment.

Motorola will acquire all of the outstanding shares of Terayon's common stock for $1.80 per share in cash.

Terayon's equipment is used by cable, satellite and phone companies offering TV service to help manage their video networks. It optimizes the use of bandwidth and allows video to be delivered based upon the regional and local interest of viewers. Specifically, the Terayon products will help service providers insert more local advertising into their video content. The ability to tailor advertising to a given customer population could open new revenue streams for these service providers.

posted by Fergie @ 4/23/2007 11:19:00 AM