ISPs Spying on Customers' Internet Activities, Inserting Ads in Web Pages
Scott Bradner writes in NetworkWorld:
Once upon a time ISPs just transported packets of information from place to place without looking at them other than to find out where they should go. Of course that could not last. Now a company is selling ISPs a device designed to spy on customer traffic, track preferences and insert specially selected ads during Web surfing.More here.
Start-up NebuAd seems to be trying to put all ISP-related, bad network-behavior into a single box. It is trying to sell a device that, according to its Web page, will “analyze and act on consumer behavior” in order to develop a “keen insight into a consumer’s dynamic, Web-wide behavior.” Basically, the device spies on traffic to try to determine the “demographics, geography, life style and interests” of individual customers.