Internet Advertiser Settles With FTC
Roy Mark writes on eWeek:
An online advertiser touting free electronics products agreed Nov. 28 to pay a $650,000 civil fine for misleading consumers. A Federal Trade Commission complaint charged that Adteractive failed to disclose that consumers have to spend money to receive the so-called "free" gifts it offers.More here.
According to the FTC, Adteractive—doing business as FreeGiftWorld.com and SamplePromotionsGroup.com—used deceptive spam and online advertising to lure consumers to its sites. The settlement, filed by the Department of Justice on behalf of the FTC, also requires Adteractive, of San Francisco, to disclose the costs and obligations to qualify for the advertised gifts and bars it from sending e-mail that violates the CAN-SPAM Act.
posted by Fergie @ 11/28/2007 06:19:00 PM
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