Public unaware of RSS
..and that's a shame. RSS is your friend. ;-)
Gavin Clarke writes in The Register:
The majority of regular blog readers are completely unaware of Really Simple Syndication (RSS) and the amount of passion the technology excites, it seems.
A Nielsen/Netratings' survey of 1,000 regular blog readers found 66 per cent do not understand RSS and have never even heard of the technology. Twenty three per cent claimed they understood RSS but did not use it.
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