Google Debuts Free Web Stats Analysis Service
Nate Mook writes in BetaNews:
Google on Monday took the wraps off a new service for tracking Web statistics, which will be offered free to site owners and AdWords customers. Google Analytics is designed to help businesses improve their marketing campaigns by seeing how visitors found them and how they interact with their Web site.
The new offering is based on Urchin, which Google purchased in March. Google has integrated the service with AdWords to enable its online advertisers to easily track the results of any campaign, be it graphic banner, text link, newsletter or paid search.
posted by Fergie @ 11/14/2005 09:01:00 AM
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