Viral Ad, Bikini Studio Tour For Howard Stern Fans
An AdWeek article, via Yahoo! News, reports that:
For Howard Stern fans who can't wait for his Sirius satellite radio debut on Jan. 9, a Web site launched last week that allows them to tour the 20,000-square-foot studio complex the company is building for him in New York.
The site, howardsternstudio.com, was built by Digit in New York, which opened in October as the U.S. branch of the WPP Group agency in London.
The site, which launched Dec. 8, uses a combination of streaming video and 3D content to create the tour. In the trademark style of the self-proclaimed "King of all Media," the tour is led by bikini-clad women.
posted by Fergie @ 12/12/2005 03:10:00 PM
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