Tuesday, January 17, 2006

Rooftop Advertising with Google Maps


Image source: MIT Advertizing Lab Blog



Nick Farrell writes over on The Inquirer:

GOOGLE'S online satellite pictures may have opened a new area for advertisers to boldly go where none have gone before.

Apparently street wise companies are hiring painters to paint their logos or advertising messages on the roof.

The idea is that when the Google satellite passes overhead, users will be able to see company logos stand out in a sea of otherwise bare roofs.

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