Ex-Google Advertiser Sues Over Settlement
An AP newswire article by Michael Liedtke, via Yahoo! News, reports that:
A former Google Inc. advertiser sued Wednesday to block a proposed $90 million class-action settlement, arguing the amount grossly understates how much the online search engine leader has benefited from a ruse known as "click fraud."More here.
The complaint, filed by Joseph Kinney in Arkansas state court, targets two small businesses — Lane's Gifts & Collectibles and Caufield Investigations — leading a class-action lawsuit filed on behalf of thousands of merchants and entrepreneurs who have bought ads through Google's search engine since 2001.
The class action suit alleged Google and its advertising partners have improperly profited from click fraud.
posted by Fergie @ 5/10/2006 05:20:00 PM
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