Statesman Web Sites Ranked No. 1
Via The Austin American-Statesman:
The Austin American-Statesman's Web sites had the greatest local reach among large U.S. newspaper sites, according to a new ranking of the 100 largest markets by the Newspaper Association of America.More here.
Scarborough Research, which conducts the study, estimates that 31 percent of adults in the Austin metro area read statesman.com and/or austin360.com in a typical month.
"We're pleased that we're doing things right," said Jim Debth, Internet general manager for the Statesman. "We've always been very strong in this survey. But this is the first time we've been No. 1."
The next-highest-rated sites were The Washington Post (27 percent), San Diego Union-Tribune (23 percent) and San Antonio Express-News (21 percent).
posted by Fergie @ 5/08/2006 12:56:00 PM
1 Comments:
Do you know how the Scarborough Research is done? I do. I'm sure the Washington Post and SA Express are also clients of Scarborough Research
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