Yahoo, eBay in Alliance That Will Challenge Google
Eric Auchard writes for Reuters:
Yahoo Inc. and Web auctioneer eBay Inc. on Thursday said they agreed to form a broad alliance in the United States designed to boost their positions amid growing competition with Google Inc. and Microsoft Corp.More here.
Yahoo, the world's largest Internet media company, will become the exclusive provider of graphical advertising on eBay, the biggest e-commerce player and provide some search services within eBay's site to connect buyers to items they seek.
In return, Yahoo will promote PayPal, EBay's popular online payment system, as a way for Yahoo's hundreds of thousands of affiliated Web sites and small business owners to conduct transactions online.
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