Tuesday, January 16, 2007

Annoying TiVo Fast Forward Popup Ads Return

Ed Oswald writes on BetaNews:

Customers of the DVR service TiVo began reporting over the weekend that the fast forward ads which appear during commercial breaks have reappeared. The ads appeared last in March 2005, when the company was testing new ways to generate money from the service.

However, TiVo has made changes in response to the initial customer backlash. The ads only appear when a user fast-forwards through a commercial that matches the pop-up ad's content. Additionally, when the commercial is played at regular speed, a flashing green "thumbs up" key is placed on the screen.

More here.

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