Thursday, July 05, 2007

EU: Massive Data and Privacy Issues Surround Google-Doubleclick Acquisition

Jeremy Kirk writes on CIO.com:

A European consumer group has complained that Google Inc.'s proposed acquisition of online ad broker DoubleClick Inc. could hurt privacy rights due to the massive amount of data the companies would hold.

In a letter, the Bureau European des Unions de Consommateurs (BEUC) has asked the European Commission and other authorities to investigate how the deal would affect consumers.

More here.

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